Hummel Inventus 3D scanning for VFX
Hummel shoes have been 3D scanned using Photogrammetry and optimised for rendering animation.
Our team took care of the full PBR workflow along with splitting the mesh into shoe parts used for the shoe breakdown.
ART DIRECTION, DESIGN & ANIMATION: JACOB LANGE
ART DIRECTION AND TYPOGRAPHY DESIGN: KIM LANGGARD
SOUNDDESIGN: HUMANROBOTSOUL / SIMON DAMBORG
ADDITIONAL TYPOGRAPHY ANIMATION: ALEX KOGAN
Client
Hummel
Project Date
June 2020
Category
E-Commerce